I own Wink 360 Tours, LLC in Argyle, TX 76226. A few examples of our photography can be seen at Real Estate Photography | robert wink.
- Wink 360 Tours provides: Real Estate Photography, Drone Photography, 3d Virtual Tours, and Videography at no additional costs when listing a home at 1%.
 - Wink 360 Tours has had the privilege to photograph for Frenchtown Acres to have their business to be utilized within Texas Film Commission.
 
In today’s market, your buyer’s first showing happens online. Studies show that more than 95% of homebuyers start their search on the internet, scrolling through photos, videos, and virtual tours before they ever step foot inside a property. That means if your listing doesn’t shine online, it risks being overlooked.
Here are key strategies to make your home stand out and capture buyers’ attention in the crowded DFW and Denton County real estate market.
1. Invest in Professional Photography
📸 Why it matters: Listings with professional photos get 61% more views and sell faster than those with amateur shots.
✨ Pro tip: Bright, wide-angle shots that highlight natural light, open spaces, and curb appeal perform best.
2. Use Video & Virtual Tours
🎥 Why it matters: Buyers love convenience. According to the National Association of Realtors, 73% of buyers are more likely to view a listing that includes video.
✨ Pro tip: A guided video walk-through or 3D Matterport tour helps buyers imagine themselves living in the space, especially if they’re relocating from outside Texas.
3. Stage Your Home for the Camera
🏡 Why it matters: Staging isn’t just for in-person showings — it’s even more critical online. A staged home can sell for up to 20% more than a vacant or cluttered one.
✨ Pro tip: Neutral colors, minimal decor, and furniture placement that shows off square footage work best on camera.
4. Highlight Unique Features
🌟 Why it matters: Buyers scroll fast. Your listing needs “stop-the-scroll” features.
✨ Pro tip: Showcase upgrades like outdoor kitchens, oversized garages, custom cabinetry, or energy-efficient systems. Drone photos of pools, greenbelts, or community amenities add instant value.
5. Write a Compelling Listing Description
📝 Why it matters: Words sell, too. A strong description can create an emotional connection before buyers even visit.
✨ Pro tip: Focus on lifestyle, not just features. Instead of “4-bedroom home with a pool,” try: “Resort-style backyard with pool and spa, perfect for Texas summers.”
6. Leverage Social Media Marketing
📱 Why it matters: Platforms like Facebook, Instagram, and TikTok reach buyers who aren’t even actively searching Zillow or Realtor.com yet.
✨ Pro tip: Use a mix of professional photos, reels, and neighborhood highlights (parks, schools, dining). Paid ads can hyper-target buyers by zip code, income, or lifestyle.
7. Make Sure It Looks Great on Mobile
📲 Why it matters: Over 75% of home searches happen on mobile devices.
✨ Pro tip: Ask your Realtor to preview the listing on multiple phones and tablets to ensure photos load fast and the description reads clearly.
Final Thoughts
Selling your home is no longer just about open houses and curb appeal — it’s about digital first impressions. With professional visuals, smart staging, and strong online marketing, your home can rise above the competition and attract serious buyers faster.
As your Realtor and Photographer, I don’t just list homes — I market them strategically to maximize exposure, generate excitement, and help you get the best possible price.